Mission

We are bridges for challenged markets bringing knowledge, development and consumer engagement solutions that our clients trust us to deliver consistently.


Vision

People choose Brainchild for its thought leadership, courage to challenge, drive to learn and innovate, and will to provide transparent value.


Our Story

We understand global brands and we understand emerging markets! We are the Brainchild in the middle discovering the gaps and connecting the synapses, planting seeds of knowledge, structured pathways and the energy for innovation.
We are a full-scale agency, a one-stop shop to solve your branding problems, working with local offices and agencies on the ground to identify their current processes and benchmarking them against International standards.


The Challenge

Frontier markets are full of opportunities for those with the right knowledge. Global brands want local knowledge and local companies want global knowledge. Luckily we have both!
We have worked tirelessly over 10 years to penetrate the fabric of the societies in which we have offices. Overcoming language barriers, cultural understanding, standard of education and access to reliable raw data, each of these is paramount to creating a measurable advertising campaign. We know that this is a lot of investment for a single company to make so we do the hard work and bridge the gap for them.


How We Bridge The Gap

We eliminate the guesswork in developing countries with few resources, political nuances and no digital networks. We know that the reason people do not trust data is because they don’t understand it. Once we have trained local teams on the importance of metrics and how to process data correctly, companies are able to operate at a much greater efficiency, impacting their bottom line and the countries economy. Everyone’s happy!